The publication has been created to deliver market insights and intelligence to top-tier mortgage brokers and all other third-party distributors seeking to strengthen their mortgage proposition.

Mortgage Business will deliver news, features and commentary focused on the distribution of mortgages via intermediaries, such as brokers, advisers, accountants and SMSF specialists.

The publication will also offer detailed insights on the manufacturing and funding of mortgage products.

Jim Hall, publisher of Mortgage Business, said the launch of the title reflects the growing importance of third-party distribution as well as the changing attitudes of planners, advisers, accountants and other professionals towards expanding their businesses to also offer mortgage services.

“The financial services sector is continually evolving and we’ve now reached a level of maturity in third-party distribution that supports the growth of mortgage broking within traditional planner, accounting, real estate and other advice businesses.

“Mortgage Business has been created to support this market convergence and champion the growth of third-party distribution in Australia.

“Nearly 50 per cent of all mortgages are now written via intermediaries and this is a market that has significant upsides.

“Mortgage Business will play a key role in providing greater clarity to the market while driving the overall growth of the sector,” he said.

Mr Hall said mortgage brokers plus other financial services professionals who offer mortgages are the core readership of the new title.

However, executives from aggregators, dealer groups and other intermediaries – as well as product manufactures and funders, including banks, non-banks and securitisation vehicles – are also a key focus.

“This new title not only covers the distribution of mortgages via intermediaries but also the dynamics of funding and manufacturing mortgages for delivery via this channel,” Mr Hall said.

“It’s a sophisticated publication that draws on the editorial capabilities of Sterling Publishing and the company’s experience reporting across each of these sectors.

“Mortgage Business also draws on our strong, established readerships across mortgage broking, financial planning, self-managed super fund advice, real estate and accounting,” he added.