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New SMSF admin offering hits market from fintech firm
A fintech firm has developed a new platform which provides SMSF establishment and ongoing administration services.
The financial technology platform, called Selfmade, was developed by former Macquarie investment banker Robin Huender and MoneyMe Financial Group chief executive Clayton Howes.
Selfmade is an online platform allowing users to establish and monitor the performance of their SMSF while admin and tax returns are taken care of in the background.
“Selfmade has built its platform with integrations to Class and Macquarie. The platform targets SMSF trustees and members that might otherwise be handled by less tech-enabled accountants and administrators,” said the fintech firm.
The fintech firm has already made a number of acquisitions including former DBA senior associate David Oon, former NAB senior technical specialist Paul MacTier and Brielie-Jean Hudson, a former associate director at international communications and media firm PHD.
This launch comes as research house Investment Trends recently found new SMSF investors are increasingly turning to online providers for their administration services, away from the traditional preference of accountants.
Miranda Brownlee
Miranda Brownlee is the deputy editor of SMSF Adviser, which is the leading source of news, strategy and educational content for professionals working in the SMSF sector.
Since joining the team in 2014, Miranda has been responsible for breaking some of the biggest superannuation stories in Australia, and has reported extensively on technical strategy and legislative updates.
Miranda also has broad business and financial services reporting experience, having written for titles including Investor Daily, ifa and Accountants Daily.
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